Devo made an appearance at one of the Olympics' nightly Victory Ceremony events, communicating directly to the spud boys and girls that the destruction of Earth will not come from nuclear bombs, but the devolved human mind.
Lead singer Mark Mothersbaugh was interviewed by Billboard and was asked, why the Olympics? A focus group, of course. And they're too old to compete, Mothersbaugh says.
So, on Monday night, they played a new song, "Fresh":
It sounds like Freedom of Choice-era Devo, but there's certainly nothing wrong with that. For their new release this spring, the band, in their true faux-corporate, communal-minded way, is asking fans to participate in a "color study" to help determine the band's new branding color.
And a word from Devo, Inc's "COO" Greg Scholl:
A real/fake branding campaign based on the acceptance of devolution. Perfect Devo.
Wednesday, February 24, 2010
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